What's next for AI then? Well, if it follows the Gartner hype cycle, the deep crash is followed by the slope of enlightenment where the maturing technology regains its footing, benefits crystallize, and vendors bring second and third-generation products to market. And if all goes well, it's followed by the hallowed plateau of productivity, where mainstream adoption takes off driven by the technology's broad market appeal. Gartner insists that there are a couple of big ifs: not every technology is destined to recover after the crash and what's important is that the product finds its market fit fast enough. Right now, it looks almost certain that AI is here to stay. Apple and Google are bringing consumer products to market that repackage the technology into smaller, digestible, easy-to-use chunks (photo editing, text editing, advanced search). While the quality is still very uneven, it looks as if at least some players have found a way to productize generative AI in a way that's meaningful – both for consumers and their own bottom line.
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