Tuesday, June 03, 2025

OpenAI is buying Jony Ive’s AI hardware company - Jay Peters, the Verge

In an interview with Bloomberg, Ive called AI hardware misfires like the Humane Pin and Rabbit R1 “very poor products,” and said that “there has been an absence of new ways of thinking expressed in products.” The first product isn’t intended to be an iPhone killer, though: “In the same way that the smartphone didn’t make the laptop go away, I don’t think our first thing is going to make the smartphone go away,” OpenAI CEO Sam Altman told Bloomberg. “It is a totally new kind of thing.” “Jony recently gave me one of the prototypes of the device for the first time to take home, and I’ve been able to live with it, and I think it is the coolest piece of technology that the world will have ever seen,” Altman said. “I am absolutely certain that we are literally on the brink of a new generation of technology that can make us our better selves,” Ive said.

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