Executives are fond of quoting hockey great Wayne Gretzky, who is credited with saying: “I skate to where the puck is going to be, not where it has been.” This is sound business advice at one level. But that puck is moving a whole lot faster than it used to as agentic AI rapidly evolves. Move faster may seem tone deaf as CEOs and their senior teams struggle to see bottom-line value from early gen AI investments. Developing and scaling gen AI use cases have proven frustratingly challenging. Some executives remain unconvinced that AI agents will have a significant impact—at least in the short term—and have stepped back from their investments.1
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