Sunday, June 07, 2026

Is AI Killing User Experience? - Scott A. Snyder and Mike Welsh, Knowledge at Wharton

A product manager can describe a workflow and get a working prototype. A strategist can turn a client’s rough concept into a clickable experience before the meeting ends. A founder with no technical background can “vibe code” a beta version of their product for an investor pitch. This is not a small shift. It compresses time, lowers barriers, and gives more people the ability to participate in creation. For organizations trying to move faster, it feels like a gift. Yet the customers on the receiving end are not sold. Despite the perceived gains in speed and personalization, only 17% of consumers believe their experiences are getting better, according to a March 2026 Medallia report. A separate February 2026 Pega study found that more than 60% of consumers lack confidence in how businesses use AI to interact with them.

https://knowledge.wharton.upenn.edu/article/is-ai-killing-user-experience/

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