As AI moves deeper into enterprise workflows, leaders need benchmarks that reveal not only whether investments are paying off, but also how transformation is being experienced across the workforce. Now in its fourth year, this unique, year-over-year study from Wharton Human-AI Research and GBK Collective tracks the evolution of AI adoption, ROI, agents, training, and workforce impact — and, for the first time, compares leaders’ perspectives with those of entry- and mid-level employees. Led by Jeremy Korst, Founder & CEO, Mindspan Labs, and Stefano Puntoni and Prasanna (Sonny) Tambe, faculty co-directors of Wharton Human-AI Research, the study highlights what separates widespread adoption from strong returns and deeply embedded change.
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